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Training Materials

Whether you are responsible for talent development for a large organisation or just brushing up your own knowledge, the materials in this section will help to build sponsorship competence.

 


Product DescriptionPriceQuantity

Basics of Sponsorship Basics of Sponsorship
This 45 minute webcast introduces the subject of sponsorship, including definitions, industry facts,... [More]
£69.00

Brands 1 - Strategy Brands 1 - Strategy
This webcast recording covers the importance of developing an appropriate brand strategy and the... [More]
£69.00

Brands 2 - Planning Brands 2 - Planning
It is not enough for a brand to have a good sponsorship strategy, it has to plan and implement an effective... [More]
£69.00

Brands 3 - Implementation Brands 3 - Implementation
This webcast recording encourages out-of-the-box thinking in relation to creative sponsorship activation... [More]
£69.00

Brands 4 - Evaluation Brands 4 - Evaluation
Sponsorship is often accused of being difficult to measure.  This webcast recording discusses... [More]
£69.00

In-House Training In-House Training
For those organisations with a need to increase the... [More]
£499.00

Rights-holders 1 - Strategy Rights-holders 1 - Strategy
If a rights-holder is to optimise revenues it must first seek the answers to some difficult questions. ... [More]
£69.00

Rights-holders 2 - Preparation Rights-holders 2 - Preparation
Packaging assets together to create compelling sponsorship propositions is the theme of this webcast... [More]
£69.00

Rights-holders 3 - Sales Rights-holders 3 - Sales
A well crafted approach to a limited number of companies is more effective than a general mailing... [More]
£69.00

Rights-holders 4 - Servicing Rights-holders 4 - Servicing
The best way to get sponsorship is to retain and grow current partners through effective servicing throughout... [More]
£69.00